
DESIGNING YOUR WEB PAGE
The Three Routes
- FREE - As we've pointed out on other pages, you can design your page for free if you have the necessary time, skills, knowledge, equipment, imagination and fluency with English. However, most people in business find that time is at a premium even if they have all the other requirements.
- FULLY DESIGNED - Plenty of companies will design your pages for you. Some (but only some) of these companies are very good, and if you want sophisticated artwork, this is the route to choose. But bring real money: first page costs are often in the low hundreds, quickly moving towards several thousands.
- THE MIDDLE WAY - Trainflow Design aims at individual businesses, small companies, even societies who desire a web presence, but want to keep the cost low. They don't need heavyweight design, just clean and competent pages with a high standard of English that will serve as a reminder to their existing clients and hopefully catch the eye of new ones. In other words, simple budget-priced pages that still look good enough to do them credit.
Trainflow's Added Extra:
What Trainflow's clients also get is information handling skills. So what? So a surprising number of visually well-designed sites can be terrible at delivering clear information and ensuring that visitors can move quickly to the areas that interest them. Even some design companies are guilty of this. This is especially damaging if you are selling direct from your site: you don't want potential buyers to give up and go elsewhere!
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